As a marketing company, what do you actually do? We have gotten this question for years and the people who can explain it best are usually our customers. Within the communities where we are based we are often asked how we are different from an advertising agency, a creative firm, or a design studio. Though we do provide some of the same services, Simply Design Inc. plays a marketing support role to organizations both small and large.
Unlike an ad agency, Simply Design Inc. is concerned with the gritty details which are often overlooked by other firms. We find that these details lead to sales increases by reaching the market which counts the most.
Simply Design Inc. is proud to serve customers from all over the United States. Currently, Simply Design Inc. has offices in Albuquerque, NM and Dallas, TX. These locations allow us to serve clients from California to New York without sacrificing quality. Below is a list of services which Simply Design Inc. provides:
Graphic Design
The term graphic design has referred to many things throughout its long history. Simply put, graphic design is the professional design of visual communication. Simply Design Inc. takes this one step further by creating designs which get results. Many of our customers have had horrible experiences with freelance designers or desktop publishers only to find that they had little training or professional experience. Simply Design Inc. combines the experience of a team which designs for industries ranging from professional services to movie production companies. By having experienced artists and designers in every medium, Simply Design Inc. is able to design for print and digital types of media. Our portfolio is brimming with several hundred examples of work which ranges from governmental reports to invitations to black tie events.
Social Media and Networking
Social media is a growing trend in the world which shows no signs of stopping. If you're like many of our customers, you might have only heard of websites like Facebook and Twitter, not realizing what they actually represent to businesses and organizations. These social media sites provide a direct channel to consumers and even take the work out of prospecting. Simply Design Inc. offers both setup and maintainence of every major social networking account.
Printing and Production
Almost every company and organization requires printing or production and whether a label or a flier, your customers demand and expect printing. In order to ensure that our marketing delivers the results which you demand, we try print or produce every job which we design. Our printing abilities include offset printing, process printing and even digital printing. From short run to long run printing, we are able to meet all of our clients' needs, including price. Whether a banner or a business card, Simply Design Inc. is able to produce any size and format of printing. In the printing industry, Simply Design Inc. is know for producing some of the best and most elaborate designs. Our unique bindery and finishing techniques are literally limitless. Throughout the years, Simply Design Inc. has produced everything from promotional products to sales aids. These tools have helped hundreds of companies to improve their salespeople and to generate more revenue.
Branding and Identity Creation
Called by many different names, branding and identity creation involves crating the visual presence of a business. Branding is not just a logo and a nifty tagline, it also involves creating all of the assists and collateral for a business. This can involve anything from a business card to an email signature. Your brand is displayed everywhere your business is and represent what you would want your largest client to see. A corporate identity is about communication which will clearly deliver your company's values and unique selling point to the customer.
Market Research
Our market research program is base on empowering business owners by gathering information which can be used to make decisions. This data is gathered from various sources including customers, vendors and distributors and then categorized and analyzed to provide insight into the business or organization. Our research is based on several different methods including surveys, focus groups, interviews and retail evaluations. As business owners and professionals, you don't have the time to study and evaluate your customers. Imagine through how much more effective you might be if you knew more about the people who buy from you. Along with increasing your customer base, your sales process can become much more effective in providing revenue and profit. Current day standards for customer tracking have far exceeded the possibilities of the past. Today, you can learn the truth about your business from the people who matter the most.
Consulting
Not all companies are suited to work with an outside marketing company. Many large corporations already have a large marketing staff in place which might need a fresh insight or technical skill set. As consultants, we are often assigned the "impossible tasks" which require a high degree of technical skill or staff members. Many projects are approached with a DM (Dual Method) Designs Method. These designs align consultants with internal marketing staff in order to yield a fresh perspective or insight to a situation or market problem.
Advertising and Promotion
In order to achieve the goals of a marketing plan, advertising and promotion are usually necessary to spread the word about a business. Advertising can involve the use of everything from billboards and radio to television and traditional media. Though not every customer is perfect for every type of promotion, creating the correct combination will create more revenue by driving traffic and creating prospects and eventually clients. With connections and a broker status in almost every type of media and advertising, Simply Design Inc. is able to guide you through the process of buying advertising.